Sommesse Petroli

Sommese Petroli Spa is a company that has been operating since 1969 in the marketing and distribution of petroleum products. The main products marketed are heating oil, automotive diesel, petrol, engine and industrial lubricating oils.

Sommese’s need was to equip itself with high-end CRM software to cover customer management at 360°, from sales offers to the management of the maintenance of refueling stations together with promotional newsletter activities and the management and monitoring of the order fulfillment.

In addition to MagicCrm, Sommese’s selection involved the most renowned CRMs on the market, but the choice fell on MagicCrm, both due to a predominant factor of economic convenience but above all for the completeness of the product combined with the extreme simplicity of use compared to other Salesforce likes.